What I Read Last Week
Obama Health-Care Effort Gets $150 Million Boost From Unlikely Ally
Good news for all supporters of healthcare reform.
Health 2.0 could shock the system
Call me conservative, but I am generally skeptical about the morass of data mislabeled as information, simply inaccurate or unproven claims and (some) good information on health floating on the Internet. So I was skeptical about Esther Dyson’s commentary in Financial Times. It turns out to be a rational perspective on where all this is leading us.
Should doctors friend their patients on Facebook?
Well, yes. Health 2.0 is here.
Dako, Genentech to Seek FDA OK on HER-2 Companion Tests for Herceptin in Gastric Cancer
Let’s hope the value of diagnostics is more fully recognized this time around.
Eccolo Media 2008 B2B Technology Collateral Survey November 2008
A client brought this to my attention. This is a very good, analytical look at how sales literature is used in the different phases of the selling process.